Brochure website for Yamaha utility and all terrain vehicle specialists
Riddell ATV's specialise a wide range of Quads, UTVs and accessories, with the new website Reflex made it easy for customers to search and find the products they need.
After many years of neglect Riddell ATVs brand had become inconsistent and dated. Reflex delivered a new brand which was simple and bold representing the company's values and product offering.
A large percentage of Riddells business is the supply of tyres for ATV & UTV vehicles. Delivering tyres to the general public and trade there was no room for mistakes. Reflex delivered a simple to use search facility allowing customers to find tyres that matched their requirements.
Riddell ATVs supply tyres to over 300 partners across the UK and Ireland. While finding the right tyre is only part of the solution Riddell ATVs wanted to help their customers find local experts who could also fit them. We developed a solution to allow customers to find their nearest stockist, making sure they get the best support possible, from choosing the correct tyres to having them fitted.
With a diverse range of customers Riddell ATVs website had to perform regardless of where the user was located. With this in mind Reflex delivered a responsive site which works across all devices making sure customers can always find the right part, tyre or ATV they need.
It's not what you know but who you know. Reflex delivered a bespoke trade area allowing Riddell ATVs 300+ partners to easily login and access discount pricing and deals.
Services Used - Web Design (UX)// Content Management// Bespoke Development// Branding & Graphic//
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